Columbia Bible College

Located in Abbotsford, British Columbia, Columbia Bible College provides faith formation and professional ministry preparation for Christians of all ages as well as supports the churches of the region in the fulfillment of their mission. The College provides both formal and non-formal learning opportunities alongside its role as a resource center for theological information in the region. Theologically, Columbia is evangelical Anabaptist and is operated by two regional Mennonite conferences, British Columbia Conference of Mennonite Brethren Churches and Mennonite Church British Columbia.

Columbia Bible College was looking to revamp its website to make it more user-friendly and vibrant. The previous website had a lot of pages and extended processes for student application and inquiry. The previous brand used a lot of navy blue which gave a corporate feeling, and they wanted to incorporate more nature to reflect the beautiful environment and nature of British Columbia and add complementary colours to create a youthful and vibrant feeling.

Keeping the original logo and navy blue colours, we introduced yellows and greens to add some vibrancy and colours found in nature to create a bright and youthful feel throughout the website. To improve the user journey, we consolidated many of the pages to make information streamlined and easily accessible. We simplified the process for applications and other student inquiries to improve the user experience. This new website will set the tone for other school-related materials and carve the way for the new branding direction.