Global SCADA Solutions

Global SCADA Solutions
Global SCADA Solutions is a team of professional SCADA consultants, engineers, programmers, and technicians, specializing in nimble, on-site support of critical infrastructure for Oil & Gas, Water, and Weather systems.
Challenge
Global SCADA was a brand new company and needed a logo and identity package, website, sales brochures and materials, social media platform setup, content development, and a marketing strategy. They were starting from scratch and needed marketing guidance for targeting North and South American clients.
Solution
We worked with the Global SCADA team to create a logo that emphasized their focus on technology but was modern and simple. To get an understanding of the type of companies they were targeting we conducted a Storybrand session to understand their ideal client to be able to create content that mattered to them. Using the new logo and brand direction we designed a new website and all supporting marketing materials including brochures, sell sheets, stationery, and technical sheets. In order to address the South American market we translated each piece into Spanish as well.