If you’re trying to get noticed online, why not team up with someone else. Collaborating with other people is a great way to get noticed and expand your reach. In fact, doubling your business could be one good collaboration away.
Double the Contacts is Double the Fun
Teaming up and collaborating online with someone can cut your workload in half and give you twice the outcome, plus it can be a lot of fun. There are lots of ways to collaborate online, including:
- Co-creating content, goods or services
- Interviewing or being interviewed
- Hosting or being hosted on a live Q & A
- Doing social media take overs for a day
- Having a pop-up promotion/affiliate event
- Cross blogging or being a guest columnist
- Donating to a social media giveaway
- Co-hosting a retreat or workshop
- Being an industry panel expert at an online seminar
Be Strategic with Your Collabs
Choosing the right people to collaborate with is important. Your collab partner need not have the same business. In fact, collaborations with people who compliment what you do is often a great way to find new customers who may not have known of your business before the introduction. Likewise, turning your tribe on to people who compliment what you do is also a great way to add value to your established business.
Set Clear Goals with Your Collab Partners
Be sure to set clear goals when you do collaborations. Determine what outcomes you are looking for and who is responsible for what tasks. Be sure to promote and get promoted before and up to the event and showcase everything online. Use your blog, your social media, and your direct mail to let your tribe know what’s coming up. Be sure to have a way to capture people’s contacts or get them to give you a follow.
Perfect Your Message and Delivery
Creating a variety of collaboration options ahead of time is a great way to be ready when opportunities strike. Perfect a talk, an interview, or a product to use so you are always prepared. Always be on the lookout for collaboration opportunities and don’t be shy to ask. The simpler and easier you make it to collaborate, the more likely people will refer your business to others as well which can further amplify your reach and exposure.
How to Be Sure Your Online Presence Gets Noticed
Let's be honest, your online presence is the heartbeat of your business. It’s not just about being online; it’s about standing out in a sea of competitors and ensuring your brand gets the attention it deserves. Did you know that over 63% of purchases start online, regardless of whether the transaction happens on the internet or in-store? Your customers are searching for solutions, and a strong online presence ensures they find you before anyone else.
Download our Ebook for tips and tricks on how to ensure your online presence doesn't go unnoticed.
